RevenueCat

😺 RevenueCat

In-App Subscriptions Made Easy

RevenueCat is a comprehensive subscription management platform that simplifies the implementation and maintenance of in-app purchases. It acts as a "backend-in-a-box," providing a single API to manage subscriptions across iOS, Android, and the web, while offering powerful tools for data, marketing, and product growth.

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🚀 Core Value Proposition

• Cross-Platform Infrastructure: A single API to handle purchases on Apple App Store, Google Play Store, Stripe (Web), and Amazon Appstore.
• Backend-in-a-box: Handles complex tasks like receipt validation, server-side status tracking, and platform updates (e.g., StoreKit 2 changes), saving thousands of engineering hours.
• Single Source of Truth: Provides a unified view of customer subscription data regardless of where the purchase was made.

🛠 Key Features

For Engineering

• SDKs & APIs: Easy-to-implement SDKs for every major platform (Swift, Kotlin, React Native, Flutter, Unity, etc.).
• Maintenance-Free: The RevenueCat team manages all API changes and platform updates from Apple and Google.
• Web Payments: Seamlessly integrate web payments (via Stripe) without hosting your own server infrastructure.

For Product & Growth

• Paywalls: Build, customize, and remotely configure paywalls without an app update using flexible templates.
• Experiments: Run A/B tests on prices, packaging, and paywall designs to maximize conversion.
• Targeting: Segment audiences to show specific offers or paywalls to different user groups.

For Marketing & Data

• Real-Time Data: Accurate data on MRR, churn, and LTV (Lifetime Value).
• Integrations: Connects subscription data to third-party tools like Braze, Mixpanel, Amplitude, AppsFlyer, and Slack.
• Refund Management: Automate refund handling and reduce churn with targeted win-back campaigns.

💰 Pricing

RevenueCat operates on a usage-based pricing model designed to grow with your app.

• Free Tier: Free to use for up to $2,500 in monthly tracked revenue (MTR).
• Pro: After exceeding the free limit, pricing is a percentage of MTR.
• Enterprise: Custom volume pricing and dedicated support for high-scale apps.

🏆 Trusted By

RevenueCat powers over 50,000 apps and processes billions in revenue. Notable customers include:

• ChatGPT
• VSCO
• Photoroom
• Notion
• Pixelcut